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Badge 50 years of excellence

Director of Sales - Key Accounts and Business Development, USA

„Ask questions! The answers will help you keep your eye on your goal.“

Diana Downs

Director of Sales - Key Accounts and Business Development, USA

Interview mit Diana Downs




„Set yourself goals, write them down and pursue them.“

Diana Downs


My background
I have been working in this industry for more than 35 years now; I did my training with an optician and pretty much learned everything from the bottom up. After that, I was employed in a high-end eyewear boutique, where I gained experience in the sale of expensive products. Later I worked for various eyewear manufacturers in sales. That’s something I have been doing for more than 20 years now.

What my job entails
As Director of Sales, I am on the road a lot, meeting our clients – the dealers and eye care professionals. But my job is mostly to motivate my team, coach staff in their sales activities, see their potential and promote their development. I see a product come to market – it is my job to know what works and what creates a challenge.




The coolest thing about my job
I work with staff a lot in my job. The coolest thing is to guide someone through a challenging situation that he then masters. Yes, that is a really cool thing to see how people grow and become successful in their lives.